Eurovision Week With HAY-HAY: Fashion, Fun and Apero in Basel

Eurovision 2025 is here - and we’re showing up for it with looks, glitter, and all the vibes.

From Tuesday, May 13 to Saturday, May 17, HAY-HAY is popping up in Basel at Colmarerstrasse 12, with a special Eurovision-inspired fashion selection. We’ve teamed up with our friends at SLOW.ED to create a curated edit of outfits inspired by this year’s iconic contestants.

Tommy Cash / Estonia

Whether you’re into high drama, sleek minimalism, or full glitter mode, we’ve styled a few looks that channel the spirit of Eurovision 2025 - with a full HAY-HAY twist.

Gabry Ponte / San Marino

Each look is a little love letter to the artists we've been watching (and rewatching). This year’s performers are unapologetically themselves - bringing personal stories, powerful lyrics, and boundary-pushing visuals to the stage. From nostalgic nods to pop history to fierce futuristic styling, we pulled from their energy, messages, and moods to build a collection that feels just as bold and expressive. You’ll find the full outfit breakdowns and collages over on HAY-HAY, ready to shop or just vibe with.

Remember Monday / United Kingdom

You’ll also find visual collages in-store and online, showing off each outfit’s inspiration. Yes, we filmed a TikTok. Because obviously.

JJ / Austria

Join us Friday, May 16 for a little Eurovision apero, Colmarerstrasse 12 Basel 4055, - one day before the grand final. Come hang, sip something nice, and chat all things sequins, staging, and who the bookmakers say is going to win (we have opinions).

KAJ / Sweden

We’re here for the fun, the fashion, the glitz, and the good music - and can’t wait to celebrate with you.

Claude / Netherlands

See you in Basel? Bring your sparkle.

Abor & Tynna / Germany

Photo credits - Eurovision.TV