Have you ever thought about who the “Fashion Crowd” is? Who are they? What do they love? Where do they go? “Fashion Crowd” surrounds us. They are everywhere, in streets,...
Have you ever thought about who the “Fashion Crowd” is? Who are they? What do they love? Where do they go?
“Fashion Crowd” surrounds us. They are everywhere, in streets, cafes, cinemas and stores.
They love museums and flea markets, they find beauty both in second hand shops and in luxury boutiques.
They love take away coffees and enjoy drinking cappuccino in fancy coffee shops.
They love everything about fashion, even the word “FASHION”. “Fashion Crowd” surrounds us, yet many of them do not even know that they belong to this crowd. But we do!
Here at HAY-HAY we’ve got our very own “Fashion Crowd”, and you will absolutely love it.
This is a special project by HAY-HAY, covering people related to the industry. Stylists, photographers, editors, fashionistas, artists, people who love and follow fashion, even those who secretly follow the industry, those working and creating in Armenia and worldwide.
Within the first episode we have done a series of interviews with “Fashion Crowd” in Yerevan.
As a creative director always on the lookout for fresh talent, I find that some of the most exciting discoveries happen at graduation collection shows. This year's event at the...
As a creative director always on the lookout for fresh talent, I find that some of the most exciting discoveries happen at graduation collection shows. This year's event at the...
The road to building something real no longer runs through Paris, Milan, or a big-name atelier. It runs through community. Something shifted. If you have been paying attention to emerging designers...
The road to building something real no longer runs through Paris, Milan, or a big-name atelier. It runs through community. Something shifted. If you have been paying attention to emerging designers...
Originally published in the first HAY-HAY print edition. There’s something very direct about JHANGIRIAN. The silhouettes don’t try to charm you immediately, they just hold themselves with confidence and let...
Originally published in the first HAY-HAY print edition. There’s something very direct about JHANGIRIAN. The silhouettes don’t try to charm you immediately, they just hold themselves with confidence and let...